Info

Future of Agriculture

Welcome to the Future of Agriculture Podcast with Tim Hammerich. This show explores the people, companies, and ideas shaping the future of agribusiness. If you are curious about innovations in AgTech, rural entrepreneurship, agricultural sustainability, and food security, this is the show for you! For more details on the guests featured on this show, visit the blog at www.FutureOfAg.com. Or, to learn more about career opportunities in agriculture, visit www.AgGrad.com Make sure you’re subscribed so you can catch another fascinating ag innovator next week!
RSS Feed
Future of Agriculture
2022
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Sep 30, 2020

Can a farmer transition from the commodity market into a full-scale direct-to-consumer brand? 

The answer is “yes”, and David Newman is proof. 

But this isn’t a story of an overnight success. The transition for Newman Farm has been in the works since the 1990s. Over the past 20 years he has learned many lessons, and he was kind enough to share some of them on this episode. 

This is a special episode of the “Future of Agriculture” Podcast because for the first time, the interview did not include our usual host, Tim Hammerich. Guest co-host Janette Barnard sourced the story and interviewed David. 

*Be sure to subscribe to Janette’s weekly newsletter about innovation in the animal agriculture value chain: primefuture.substack.com

 

David and Janette discuss: 

  • Transitioning from a commodity focus to building a brand
  • Finding the right strategy for growth
  • How COVID-19 has impacted their business
  • The need for reinvention no matter how traditional your industry
  • The challenges of a branded product with direct customer access
  • The importance of relationships and growing with partners
  • Advice to others interested in making a similar transition

 

*As a bonus, this episode includes a “Startup Spotlight” segment at the end, which features Janelle Maiocco, Founder and CEO of Barn2Door, which is a software that David Newman has used to grow his business. 

0 Comments
Adding comments is not available at this time.